From cc3aa74b46af153087f1200c49adf98d0653418e Mon Sep 17 00:00:00 2001 From: Andrew Stryker Date: Tue, 24 Mar 2026 22:23:41 -0700 Subject: [PATCH 1/4] Replace resume.md with resume.html Use the pandoc-generated narrative resume HTML, replacing the handwritten markdown version. Co-Authored-By: Claude Opus 4.6 (1M context) --- content/about/resume.html | 351 ++++++++++++++++++++++++++++++++++++++ content/about/resume.md | 108 ------------ 2 files changed, 351 insertions(+), 108 deletions(-) create mode 100644 content/about/resume.html delete mode 100644 content/about/resume.md diff --git a/content/about/resume.html b/content/about/resume.html new file mode 100644 index 0000000..2960b7b --- /dev/null +++ b/content/about/resume.html @@ -0,0 +1,351 @@ + + + + + + + Andrew Stryker + + + + +
+

Andrew Stryker

+
+
+

Contact Information

+
+
4410 Smoke Tree Court · Concord · California · 94521
+
  • ☎ +1 (510) 292 5156
    • +
    • +
    • +
+
+
+

Profile

+
+

Data and analytics leader who builds measurement capabilities from +the ground up — and then builds the teams to run them. Across gaming, +energy, financial services, and media, the pattern is the same: inherit +“we have no data,” and leave behind production pipelines, statistical +models, and analytical teams that make better decisions at scale. +Promoted four levels in three years at EA managing cross-functional +analytics organizations. Since leaving EA, completed Wharton’s CTO +Program and took on founding-team roles at early-stage companies to stay +close to the technical work. Ready to bring that combination of +organizational leadership and hands-on depth back to a team that takes +measurement seriously.

+
+
+

Work Experience

+
+
+
Quadrant 4Walnut Creek, CA
+
+
+
Apr 2025 – present Head of Data and Signals
+

Joined as employee number one at a startup whose core product +is measurement — permissioned intent signals from engaged users +that outperform the lagging behavioral data dominating ad targeting +today. Built the entire technical and analytical foundation needed to +prove and deliver that value proposition.

+
    +
  • Built the full backend and analytics stack solo. Backend +services platform, analytics infrastructure, dbt/DuckDB data warehouse, +Quarto dashboards, and GKE/GCE cloud deployment with CI/CD — all from +scratch.
    • +
  • Rooted company strategy in measurable lifecycle economics. +Applied CLV frameworks before founding to turn an abstract thesis into a +concrete, testable claim — and defined the metrics needed to prove +it.
    • +
  • Architected a platform that made new services trivial to +build. A transport-agnostic FaaS framework with 13+ reusable +modules (async PostgreSQL, circuit-breaking, HTTP clients) reduced new +service build time to under a day — proven by an SKAN postback ingestion +service and an MCP server.
    • +
  • Delivered early unit economics visibility. Dagster +orchestration over a warehouse covering costs, user behavior, and +acquisition performance, plus an MCP server giving business users +natural-language access to metrics without SQL.
    • +
  • Prototyped AI conversation guidance via soft state +machines. Replaced rigid scripted flows with probabilistic state +transitions, producing more realistic conversations and measurably +higher engagement.
    • +
  • Ran Meta user acquisition end-to-end. Expanded into new +Comscore geographies, hit industry benchmark CPRs within weeks through +systematic creative testing, and fixed upper-funnel conversion +leaks.
    • +
+
+
+
+
+
IdenzaBay Area, CA
+
+
+
Oct 2024 – May 2025 Founding Engineer
+

Joined a fintech startup as a founding engineer to build core fraud +detection infrastructure — delivering a production-ready rules engine +and API layer before determining the role wasn’t aligned with my +trajectory as a data and analytics leader.

+
    +
  • Built a policy-driven fraud detection engine for enterprise +scale. A service that generates Drools DRL rules dynamically from +JSON definitions lets financial institutions encode their own policies +without engineering involvement; a companion classification service +evaluates complex multi-rule transactions in under 10 milliseconds.
    • +
  • Delivered the backend API gateway and integration layer. +Built in Python with PostgreSQL, connecting the front end to the rules +engine and leaving the system ready for client onboarding.
    • +
+
+
+
+
+
AstrocadeLos Altos, CA
+
+
+
Feb 2024 – Oct 2024 Data Scientist
+

Sole data scientist at a 20-person AI gaming startup — brought in as +a contractor and converted to full-time based on results — responsible +for building the company’s measurement capability from zero and +translating data into product decisions for the CEO.

+
    +
  • Built the measurement foundation where none existed. +Defined telemetry specifications, selected and onboarded analytics +vendors (Amplitude, Statsig), and built the pipelines that gave the +company its first visibility into user behavior and product +performance.
    • +
  • Improved first-user experience through systematic +experimentation. A/B and bandit-style tests on onboarding and game +design led to a simplified FUE flow with materially better completion +and engagement rates.
    • +
  • Identified and activated the core user base. Behavioral +analysis surfaced the highest-value users; a user council channeled +their feedback directly into the product roadmap.
    • +
+
+
+
+
+
Glu Mobile / Electronic ArtsSan Francisco, CA
+
+
+
Mar 2022 – May 2023 Senior Director of Growth Analytics and Data Science
+

Promoted four levels in three years (Manager → Senior Director), +ultimately leading business intelligence, marketing analytics, and data +science while on the leadership team of a 250-person organization — +responsible for the measurement systems that shaped product and +marketing decisions at EA Mobile scale.

+
    +
  • Saved $100M in marketing spend at a major game launch. +Identified and demonstrated that the incumbent forecasting methodology +would produce bad decisions, convened a cross-functional team, and +implemented a transition state model for cohort growth forecasting as an +R package.
    • +
  • Turned re-engagement marketing from a cost center into a profit +driver. An embedded analytics team transformed campaigns from +money-losing giveaways into programs generating 200% ROI through +continuous measurement and improvement cycles.
    • +
  • Grew revenue by 5%+ through portfolio-level budget +optimization. Analysis revealed reallocation opportunities across +acquisition channels — a significant impact on a budget in the tens of +millions.
    • +
+
+
+
May 2020 – Mar 2022 Director of Analytics and Data Science
+
    +
  • Cut marketing analysis effort in half. Led a +cross-functional modernization of the BI practice, migrating from +Hive/Hadoop to a scalable cloud data warehouse with analytics-friendly +schemas.
    • +
  • Navigated Apple’s ATT initiative to protect acquisition +budgets. Built new SKAdNetwork pipelines and analytical strategies +that maintained iOS advertising budgets while competitors pulled +back.
    • +
+
+
+
Mar 2020 – May 2020 Manager, Analytics
+
    +
  • Transformed analysts from order-takers into strategic +partners. Created space for analysts to explore beyond PM requests +— leading to techniques like fixed-effects models that surfaced insights +PMs would never have thought to request.
    • +
+
+
+
+
+
Ask Media GroupOakland, CA
+
+
+
2019 – 2020 Director, Data Science
+

Led cross-functional data science teams across product and +engineering, steering through written technical leadership — defining +scope, acceptance criteria, and strategic direction in prose while +delivering measurable improvements to search and content systems.

+
    +
  • Rescued a broken related search project. Inherited a system +returning “iPhone 4” for “iPhone” queries after six months of +development. Two months after redefining acceptance criteria, automating +the build, and purging stale data, the system was ready for deployment +on a product targeted at $500K+ annual revenue.
    • +
  • Reduced vertical search site build time from three months to +three days. Directed development of a tool automating index +construction for narrow-topic search sites.
    • +
  • Introduced Bayesian A/B testing where no testing capability +existed. Built the company’s first mechanism for measuring product +improvements.
    • +
+
+
+
Oct 2018 – Dec 2019 Data Science Manager
+
+
+
Aug 2018 – Oct 2018 Data Evaluation Manager
+
    +
  • Transformed an analytics team into a delivery-oriented data +science team. Adopted Scrum and built GitLab CI/CD pipelines to +increase delivery cadence.
    • +
  • Opened digital marketing to data science. Championed a +keyword bidding project that produced automated auction data extraction +and bid adjustment within two months.
    • +
  • Built content moderation tooling at scale. A word-vector +classifier for out-of-policy text let editors focus attention where it +was most needed.
    • +
+
+
+
+
+
DNV GL
+
+
Oakland, CAHøvik, Norway
+
+
2016 – 2017 Senior Data Scientist
+

Selected for the Analytics Innovation Centre — a small group +assembled for rapid iteration on the company’s digital transformation +agenda — and worked directly with the executive committee to shape +strategy.

+
    +
  • Defined requirements and built initial prototypes for +Veracity, the company’s marquee data platform connecting business +consumers and suppliers.
    • +
+
+
+
2011 – 2016 Head of Section for Analytics and Senior Consultant
+

Led the west coast analytics group in a first management role, +combining technical leadership on large-scale energy data problems with +business development and direct client delivery for major utilities and +grid operators.

+
    +
  • Estimated peak savings for a CPUC energy efficiency program +across 40,000+ utility customers using years of hourly interval data +distributed across a Hadoop cluster.
    • +
  • Built a short-term renewable generation forecasting model +operating at five-minute intervals to reduce grid reliance on +fast-response reserves.
    • +
  • Developed a discrete choice model for light bulb market +shares to estimate counter-factual baselines for residential +lighting programs — producing rigorous net-to-gross ratios.
    • +
  • Led EV adopter identification for CenterPoint Energy, +combining early adopter characteristics with travel survey data to +target geographic concentrations.
    • +
+
+
+
+
+
Parsons BrinckerhoffOrange, CA
+
+
Chicago, ILSan Francisco, CAPortland, OROrange, CA
+
+
2001 – 2011 Senior Consultant
+

Built simulation software and estimated behavioral models for +regional and statewide transportation planning projects across the US, +with several supporting successful federal New Starts funding +applications.

+
    +
  • Developed one of the first discrete choice trip distribution +models for the Salt Lake City regional travel demand model, +replacing the gravity-based approach and supporting a successful New +Starts application.
    • +
  • Lead programmer on the Ohio statewide travel demand model, +simulating long-distance travel for over 20 million persons using +distributed computing.
    • +
+
+
+
+
+
Chicago Area Transportation StudyChicago, IL
+
+
+
1998 – 2000 Engineer
+

Supported development of the Chicago region’s 20-year long-range +transportation plan through database design, GIS visualization, and +travel demand model interpretation — an early foundation in the +analytical and computational methods that have defined the rest of the +career.

+
+
+
+
+
+

Education

+
+
+
CTO Program
+
2023 – 2024 The Wharton School, University of Pennsylvania
Executive education; completed in 9 months
+
+
+
+
Master of Science
+
1999 – 2001 The University of Illinois, Chicago
Civil and Materials Engineering, emphasis on Travel demand forecasting and simulation
+
+
+
+
Bachelor of Science
+
1993 – 1998 Marquette University
Civil and Environmental Engineering, emphasis on Transportation engineering and planning
+
+
+
+
+

Technical Skills

+
+
Languages
Python, R, SQL
+
Frameworks
FastAPI, Dagster, dbt, Quarto, Drools
+
Infrastructure
GCE, GKE, Docker, PostgreSQL, BigQuery, CI/CD
+
Methods
Data Warehousing, A/B Testing, Cohort Analysis, Forecasting, NLP, Bayesian Statistics, User Acquisition
+
Platforms
Amplitude, Statsig, Meta Ads
+
+
+

Publications

+
+
Siyu Wu, Andrew Stryker, Julia Vetromile. “Tangled: Isolating SEM Savings.” 2015 ACEEE Summer Study on Energy Efficiency in Industry, 2015.
+
Andrew Stryker, Kathleen Gaffney. “Why the Light Bulb is No Longer a Textbook Example for Price Elasticity: Results from Choice Experiments and Demand Modeling Research.” International Energy Program Evaluation Conference, 2013.
+
Jay Evans, Andrew Stryker, Richard Pratt. “Traveler Response to System Change, Chapter 17: Transit-Oriented Development.” Transit Cooperative Research Program, Transportation Research Board, 2007.
+
G.D. Erhardt, J. Freedman, A. Stryker, H. Fujioka, R. Anderson. “The Ohio Long Distance Travel Model.” Transportation Research Record, 2007.
+
Andrew Stryker, Joel Freedman, John Britting. “A Practical Evaluation of Alternative Methods to Trip Distribution.” Transportation Research Board Planning Applications Conference, 2005.
+
+ + diff --git a/content/about/resume.md b/content/about/resume.md deleted file mode 100644 index 852bb7a..0000000 --- a/content/about/resume.md +++ /dev/null @@ -1,108 +0,0 @@ ---- -title: Résumé -date: 2023-11-08T10:22:23-08:00 -draft: false -data: - jobs: - EA: - name: Electronic Arts - url: 'https://ea.com' - Glu: - name: Glu Mobile - url: 'https://glu.com' ---- - - - - - -Business leader with strong analytics, data, and marketing expertise. I have -applied data analytics and programming to deliver results across a wide range -of industries, including mobile game marketing, web publishing, the electrical -grid, and transportation. As a manager, I uncover opportunities, remove -impediments, and guide team members toward professional growth. I am known for -developing a strong network within an organization, driving innovative -technical solutions, and effectively coaching a diverse set of team members. - -## Work Experience - -### [Electronic Arts (EA)](https://ea.com) - _Senior Diector of Growth Analytics and Data Science (2020--2023), including - [Glu Mobile](https://glu.com)_ - -Building and leading teams with a focus on growth marketing, including -a cross-functional business intelligence team (in partnership with -engineering), marking analysts (embedded with the Marketing team), and data -science with a focus on user acquisition. I define the vision for growth -marketing analytics and the execution the plan. As a member of EA Mobile’s -Growth Team senior leadership team, I collaborate across teams to more -effectively measure the health of players and games, identify differences in -our players, and discover new opportunities to grow revenue revenue. - -{{< rawhtml >}} -
- -Accomplishments include: - -{{< /rawhtml >}} - - - *Saving the company \$100 million in marketing expenses when launching a - new game.* I surfaced and demonstrated that the incumbent forecasting - methodology would lead to bad business decisions prior to game launch. I - then convened a cross-functional team to tackle the problem. Additionally, - I implemented a transition state model for forecasting cohort growth as an - \texttt{R} package. In addition to reducing wasteful spend, the approach I - drove enabled informed, constructive conversations between the game - development and marketing teams. - - - *Cutting the effort required for analyzing marketing campaigns in half.* - Prior to me joining Glu, we stored player activities in terms game events - and did not completely track our marketing activities. Furthermore, the - tools we were using (Hive and Hadoop) required specialized computing - skills. I assembled a cross-functional team effort to modernize our - business intelligence practice. We now use a scalable, cloud-based - relational data warehouse with analytics friendly tables of key business - processes. We are adopting this approach across the entire EA Mobile - portfolio. - -{{< rawhtml >}} -
-{{< /rawhtml >}} - From 35ed25f8bbac7648dd99bbaf43bca424ed50a4c1 Mon Sep 17 00:00:00 2001 From: Andrew Stryker Date: Tue, 24 Mar 2026 22:25:53 -0700 Subject: [PATCH 2/4] Update the date --- content/about/_index.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/content/about/_index.md b/content/about/_index.md index 321c9cb..ba32289 100644 --- a/content/about/_index.md +++ b/content/about/_index.md @@ -1,6 +1,6 @@ --- title: About Me -date: 2023-11-08T10:22:23-08:00 +date: 2026-03-24T22:22:23-08:00 draft: false --- From b23591be417d402d1bd0389d0a857094868fb97f Mon Sep 17 00:00:00 2001 From: Andrew Stryker Date: Tue, 24 Mar 2026 22:28:43 -0700 Subject: [PATCH 3/4] Fix Hugo config and update PaperMod to latest - Update PaperMod submodule (v8.0+25 -> v8.0+62), which fixes the RSS build error from site.Author removal in Hugo 0.159 - Replace deprecated renderhooks.link.enableDefault with useEmbedded: "fallback" (deprecated since Hugo 0.148) - Add params.author (name, email) for RSS feed metadata Co-Authored-By: Claude Opus 4.6 (1M context) --- hugo.yaml | 6 +++++- themes/PaperMod | 2 +- 2 files changed, 6 insertions(+), 2 deletions(-) diff --git a/hugo.yaml b/hugo.yaml index 498df8d..485b6c5 100644 --- a/hugo.yaml +++ b/hugo.yaml @@ -8,6 +8,10 @@ enableRobotsTXT: true params: description: Just a great personal website + author: + name: Andrew Stryker + email: andrewjstryker@proton.me + # PaperMod settings ShowReadingTime: true ShowCodeCopyButtons: true @@ -114,7 +118,7 @@ markup: unsafe: true renderhooks: link: - enableDefault: true + useEmbedded: "fallback" extensions: passthrough: enable: true diff --git a/themes/PaperMod b/themes/PaperMod index e2e1011..10d3dcc 160000 --- a/themes/PaperMod +++ b/themes/PaperMod @@ -1 +1 @@ -Subproject commit e2e1011bdecaf84d59c70fa42ff3d2c29c537b65 +Subproject commit 10d3dcc0e05cee0aaca58a1305a9d824b2cf9a2a From e47d6773608694b6a63536b023c860d90271567a Mon Sep 17 00:00:00 2001 From: Andrew Stryker Date: Wed, 25 Mar 2026 09:15:59 -0700 Subject: [PATCH 4/4] Update resume --- content/about/resume.html | 552 ++++++++++++++++++++++++++++++++++---- 1 file changed, 500 insertions(+), 52 deletions(-) diff --git a/content/about/resume.html b/content/about/resume.html index 2960b7b..c218cf4 100644 --- a/content/about/resume.html +++ b/content/about/resume.html @@ -1,42 +1,493 @@ - - - - - - - Andrew Stryker - - - - -
-

Andrew Stryker

-
-
-

Contact Information

-
-
4410 Smoke Tree Court · Concord · California · 94521
-
  • ☎ +1 (510) 292 5156
    • -
    • -
    • -
-
+--- +title: "Resume" +layout: "single" +url: /about/resume/ +--- + + +

Profile

@@ -56,7 +507,7 @@ measurement seriously.

Work Experience

-
Quadrant 4Walnut Creek, CA
+
Quadrant 4Walnut Creek, CA
Apr 2025 – present Head of Data and Signals
@@ -96,7 +547,7 @@ leaks.
-
IdenzaBay Area, CA
+
IdenzaBay Area, CA
Oct 2024 – May 2025 Founding Engineer
@@ -118,7 +569,7 @@ engine and leaving the system ready for client onboarding.
-
AstrocadeLos Altos, CA
+
AstrocadeLos Altos, CA
Feb 2024 – Oct 2024 Data Scientist
@@ -144,7 +595,7 @@ their feedback directly into the product roadmap.
-
Glu Mobile / Electronic ArtsSan Francisco, CA
+
Glu Mobile / Electronic ArtsSan Francisco, CA
Mar 2022 – May 2023 Senior Director of Growth Analytics and Data Science
@@ -194,7 +645,7 @@ PMs would never have thought to request.
-
Ask Media GroupOakland, CA
+
Ask Media GroupOakland, CA
2019 – 2020 Director, Data Science
@@ -236,9 +687,8 @@ was most needed.
-
DNV GL
+
DNVOakland, CAHøvik, Norway
-
Oakland, CAHøvik, Norway
2016 – 2017 Senior Data Scientist

Selected for the Analytics Innovation Centre — a small group @@ -275,7 +725,7 @@ target geographic concentrations.

-
Parsons BrinckerhoffOrange, CA
+
Parsons BrinckerhoffOrange, CA
Chicago, ILSan Francisco, CAPortland, OROrange, CA
@@ -315,17 +765,17 @@ career.

CTO Program
-
2023 – 2024 The Wharton School, University of Pennsylvania
Executive education; completed in 9 months
+
2023 – 2024 The Wharton School, University of Pennsylvania
Executive education; completed in 9 months
Master of Science
-
1999 – 2001 The University of Illinois, Chicago
Civil and Materials Engineering, emphasis on Travel demand forecasting and simulation
+
1999 – 2001 The University of Illinois, Chicago
Civil and Materials Engineering, emphasis on Travel demand forecasting and simulation
Bachelor of Science
-
1993 – 1998 Marquette University
Civil and Environmental Engineering, emphasis on Transportation engineering and planning
+
1993 – 1998 Marquette University
Civil and Environmental Engineering, emphasis on Transportation engineering and planning
@@ -347,5 +797,3 @@ career.

G.D. Erhardt, J. Freedman, A. Stryker, H. Fujioka, R. Anderson. “The Ohio Long Distance Travel Model.” Transportation Research Record, 2007.
Andrew Stryker, Joel Freedman, John Britting. “A Practical Evaluation of Alternative Methods to Trip Distribution.” Transportation Research Board Planning Applications Conference, 2005.
- -