Merge branch 'main' into demo/reactable

2026-03-25 09:57:54 -07:00
parent 70bf848fa3 e47d677360
commit d83f47556f
5 changed files with 806 additions and 111 deletions
@@ -1,6 +1,6 @@
 ---
 title: About Me
-date: 2023-11-08T10:22:23-08:00
+date: 2026-03-24T22:22:23-08:00
 draft: false
 ---

@@ -0,0 +1,799 @@
+---
+title: "Resume"
+layout: "single"
+url: /about/resume/
+---
+
+<style>
+/* resume.css — Classicthesis-inspired résumé stylesheet
+ *
+ * Web-native translation of the LaTeX classicthesis aesthetic:
+ * Palatino serif, maroon accents, spaced small caps headings,
+ * margin-note grid layout for employer/institution names.
+ *
+ * Aligned with resume.sty — geometry, spacing constants, and
+ * typographic commands mirror the LaTeX counterparts.
+ */
+
+/* Font Awesome — loaded for contact service icons (fa-envelope, fa-github, etc.)
+   Mirrors \RequirePackage{fontawesome5} in resume.sty */
+@import url("https://cdnjs.cloudflare.com/ajax/libs/font-awesome/6.5.1/css/all.min.css");
+
+/* ====================================================================
+   Custom properties
+   (mirrors \resumeSectionSkip, \resumeEntrySkip, \resumeBlockSkip,
+   \resumeDescriptionSkip, \resumePositionSkip, \datebox widths, and
+   the geometry: marginparwidth=4cm, marginparsep=0.75cm → ~15em / 1.4em
+   at 10pt base. Numbers scaled to a 16px/1rem web base.)
+   ==================================================================== */
+
+:root {
+  /* Colors — aligned with PaperMod theme-vars.css for light mode */
+  --resume-accent:       var(--primary, rgb(30, 30, 30));
+  --resume-halfgray:     var(--secondary, rgb(108, 108, 108));
+  --resume-text:         var(--content, rgb(31, 31, 31));
+  --resume-text-heading: var(--primary, rgb(30, 30, 30));
+  --resume-bg:           var(--theme, rgb(255, 255, 255));
+  --resume-border:       var(--border, rgb(238, 238, 238));
+  --resume-muted:        var(--secondary, rgb(108, 108, 108));
+
+  /* Font stack — TeX Gyre Pagella / Palatino family */
+  --resume-font: "TeX Gyre Pagella", "Palatino Linotype", Palatino,
+                 "Book Antiqua", Georgia, serif;
+
+  /* Layout — mirrors LaTeX geometry left=5.5cm, marginparwidth=4cm,
+     marginparsep=0.75cm at ~10pt. Converted to em at 16px base. */
+  --resume-margin-width: 10em;      /* ~4 cm at 10pt */
+  --resume-margin-gap:   1.2em;     /* ~0.75 cm */
+  /* Left page margin — body text indented this far from the content edge.
+     Margin note + gap live within this space (mirrors left=5.5cm in LaTeX). */
+  --resume-left-margin: calc(var(--resume-margin-width) + var(--resume-margin-gap));
+
+  /* \datebox: wide enough for "Sep 2049–May 2049" at \small */
+  --resume-date-width:   8.5em;
+
+  /* Vertical rhythm — mirrors spacing options (normal, not compact) */
+  --resume-section-skip:     1.0em; /* \resumeSectionSkip */
+  --resume-entry-skip:       0.5em; /* \resumeEntrySkip */
+  --resume-block-skip:       1.0em; /* \resumeBlockSkip */
+  --resume-description-skip: 0.8em; /* \resumeDescriptionSkip */
+  --resume-position-skip:    0.35em;/* \resumePositionSkip */
+
+  /* Body */
+  --resume-line-height: 1.05;       /* \linespread{1.05} */
+  --resume-max-width:   860px;
+}
+
+/* ====================================================================
+   Base
+   ==================================================================== */
+
+html { font-size: 100%; }
+
+body {
+  font-family: var(--resume-font);
+  line-height: var(--resume-line-height);
+  color: var(--resume-text);
+  background: var(--resume-bg);
+  max-width: var(--resume-max-width);
+  margin: 2em auto;
+  padding: 0 1.5em;
+}
+
+/* ====================================================================
+   Title — \spacedallcaps → uppercase + letter-spacing, Maroon, LARGE
+   (\resumeTitle uses \LARGE\color{Maroon}\spacedallcaps)
+   ==================================================================== */
+
+header h1,
+h1.title {
+  text-align: center;
+  color: var(--resume-accent);
+  text-transform: uppercase;
+  letter-spacing: 0.16em;    /* \textls[160] ≈ 0.16 em */
+  font-weight: normal;
+  font-size: 1.75em;         /* \LARGE at 10pt ≈ 14.4pt; 1.75em ≈ 28px */
+  margin-bottom: var(--resume-entry-skip);
+}
+
+/* Hide Pandoc subtitle/author/date if present */
+header .subtitle,
+header .author,
+header .date { display: none; }
+
+/* ====================================================================
+   Section headings — \spacedlowsmallcaps + \small + halfgray rule
+   (\resumeGenericSection: \small\spacedlowsmallcaps + 0.4pt gray rule)
+   ==================================================================== */
+
+.resume-section-heading {
+  font-variant: small-caps;
+  text-transform: lowercase;    /* \MakeTextLowercase for small-caps */
+  letter-spacing: 0.08em;       /* \textls[80] ≈ 0.08 em */
+  font-weight: normal;
+  font-size: 0.95em;            /* \small inside body text */
+  color: var(--resume-text-heading);
+  margin-top: var(--resume-section-skip);
+  margin-bottom: 0.2em;         /* 0.2em gap before rule (was 0.15→0.2 per CHANGE 1) */
+}
+
+/* Ensure spacing between consecutive sections doesn't collapse with
+   bullet-list margins at the end of the previous section. */
+section + section { padding-top: var(--resume-section-skip); }
+
+section > hr {
+  border: none;
+  border-bottom: 0.4pt solid var(--resume-border); /* \color{halfgray}\rule{...}{0.4pt} */
+  margin: 0 0 var(--resume-entry-skip);
+}
+
+/* ====================================================================
+   Margin-note grid
+   (mirrors \MarginText / \MarginName in the left-margin column)
+   ==================================================================== */
+
+/* Margin-note grid — pulls the entire block left so the margin note
+   occupies the body's left padding, and the main column aligns with
+   all other body text. Mirrors \reversemarginpar + left=5.5cm layout.
+   Multiple grid rows are allowed; each .resume-margin-note and
+   .resume-main-col pair occupies one implicit row. */
+.resume-employer,
+.resume-institution {
+  display: grid;
+  grid-template-columns: var(--resume-margin-width) 1fr;
+  gap: 0 var(--resume-margin-gap);
+  margin-left: calc(-1 * var(--resume-left-margin));
+  margin-bottom: var(--resume-block-skip);
+  align-items: start;
+}
+
+/* Location-only margin note row — left column only, right column empty */
+.resume-margin-note--location {
+  grid-column: 1;
+  margin-top: 0.4em;
+  padding-top: 0;
+}
+
+.resume-margin-note {
+  text-align: right;
+  font-style: italic;
+  font-size: 0.9em;
+  padding-top: 0.15em;
+  color: var(--resume-muted);
+}
+
+.resume-margin-note a {
+  color: var(--resume-text-heading);
+}
+
+/* Location line inside the margin note — below employer name.
+   Mirrors \footnotesize\upshape in the LaTeX margin text. */
+.resume-margin-location {
+  display: block;
+  font-style: normal;          /* \upshape — cancel the italic of the note */
+  font-size: 0.8em;            /* \footnotesize */
+  color: var(--resume-muted);
+  margin-top: 0.25em;
+}
+
+/* When a position overrides the employer location, a sibling div appears
+   just before .resume-position inside .resume-main-col.  It uses negative
+   margin to pull its content visually back into the left column. */
+.resume-margin-location-override {
+  margin-left: calc(-1 * (var(--resume-margin-width) + var(--resume-margin-gap)));
+  width: var(--resume-margin-width);
+  text-align: right;
+  margin-bottom: 0.15em;
+}
+
+.resume-main-col { min-width: 0; }
+
+/* ====================================================================
+   Employment / position entries
+   (\resumePosition: \parbox{\datebox}{\small\textit{#2--#3}} + \textbf{#1})
+   CHANGE 2: position title is now bold (\textbf added in .sty)
+   ==================================================================== */
+
+.resume-entry-header {
+  margin-bottom: 0.25em;
+}
+
+.resume-date {
+  display: inline-block;
+  min-width: var(--resume-date-width);
+  font-style: italic;
+  font-size: 0.9em;            /* \small in LaTeX */
+}
+
+/* CHANGE 2: bold title (was font-weight: normal) */
+.resume-position-title {
+  font-weight: bold;
+}
+
+.resume-position {
+  margin-bottom: var(--resume-position-skip);
+}
+
+/* ====================================================================
+   Education entries
+   (\resumeEducation: margin note = institution; \textbf{degree} CHANGE 3)
+   ==================================================================== */
+
+.resume-institution {
+  margin-bottom: var(--resume-entry-skip);
+}
+
+/* CHANGE 3: degree/program title bold (mirrors \textbf added in .sty) */
+.resume-degree-title {
+  font-weight: bold;
+}
+
+.resume-edu-detail {
+  font-size: 0.9em;            /* \small for the detail line */
+  margin-top: 0.15em;
+  padding-left: calc(var(--resume-date-width) + 1.5em); /* aligns with title */
+}
+
+/* ====================================================================
+   Links — Maroon
+   ==================================================================== */
+
+a {
+  color: var(--resume-text-heading);
+  text-decoration: none;
+}
+a:hover { text-decoration: underline; }
+
+/* ====================================================================
+   Contact section
+   (\resumeContactLineOne/Two; \faMapMarker, \faPhone*, icon + separator)
+   ==================================================================== */
+
+.resume-contact address {
+  font-style: normal;
+  margin-bottom: 0.5em;
+}
+
+/* Inline contact items separated by halfgray · (mirrors \cdot) */
+.resume-contact-list {
+  list-style: none;
+  padding: 0;
+  margin: 0 0 0.5em;
+  display: flex;
+  flex-wrap: wrap;
+  gap: 0 0;
+}
+
+.resume-contact-item {
+  display: flex;
+  align-items: center;
+}
+
+/* · separator between items (mirrors \enspace{\color{halfgray}$\cdot$}\enspace) */
+.resume-contact-item + .resume-contact-item::before {
+  content: "·";
+  color: var(--resume-halfgray);
+  margin: 0 0.45em;
+}
+
+.resume-contact-icon {
+  color: var(--resume-halfgray);  /* \color{halfgray} on icons */
+  font-size: 0.85em;
+  display: inline-block;
+  width: 1.2em;
+  text-align: center;
+  margin-right: 0.35em;
+}
+
+/* FA icons in contact items — halfgray, matching \large\color{halfgray} */
+.resume-contact-item i {
+  color: var(--resume-halfgray);
+  font-size: 0.9em;
+  width: 1.2em;
+  text-align: center;
+  margin-right: 0.2em;
+}
+
+/* Service icons — line 2 (\resumeService: \large\color{halfgray} icon + \quad) */
+.resume-contact-services {
+  display: flex;
+  gap: 0.9em;          /* mirrors \quad between service entries */
+  margin-bottom: var(--resume-entry-skip);
+  align-items: center;
+}
+
+.resume-contact-services a {
+  color: var(--resume-halfgray);  /* \large\color{halfgray} icon */
+  font-size: 1.1em;               /* \large */
+}
+
+.resume-contact-services a:hover {
+  color: var(--resume-text-heading);
+}
+
+/* ====================================================================
+   Publications
+   (\resumePublication: author. ``Title.'' \textit{Venue}, Year.)
+   ==================================================================== */
+
+.resume-publication {
+  margin-bottom: var(--resume-description-skip);
+  padding-left: 2em;
+  text-indent: -2em;   /* \hangindent=2em\hangafter=0 */
+}
+
+.resume-pub-authors { font-variant: normal; }
+.resume-pub-venue   { font-style: italic; }
+
+/* ====================================================================
+   Projects, Certifications, Awards, Volunteer
+   (\resumeProject etc.: \parbox{\datebox} + \textbf{title} + italic role)
+   ==================================================================== */
+
+.resume-project,
+.resume-certification,
+.resume-award,
+.resume-volunteer-entry {
+  margin-bottom: var(--resume-entry-skip);
+  padding-left: 2em;
+  text-indent: -2em;   /* \hangindent=2em */
+}
+
+/* Bold name mirrors \textbf{#1} in all misc entry commands */
+.resume-project-title,
+.resume-certification-title,
+.resume-award-title,
+.resume-volunteer-title {
+  font-weight: bold;
+}
+
+/* Italic role/issuer mirrors ~--- \textit{#2} */
+.resume-project-role,
+.resume-certification-issuer,
+.resume-award-source,
+.resume-volunteer-org {
+  font-style: italic;
+}
+
+.resume-award-desc {
+  margin: 0.15em 0 0.3em;
+  font-size: 0.95em;
+  text-indent: 0;
+}
+
+/* ====================================================================
+   Description lists (Skills, Languages)
+   (\resumeLanguage / \resumeSkillCategory with \MarginText for category)
+   ==================================================================== */
+
+.resume-dl {
+  display: grid;
+  grid-template-columns: max-content 1fr;
+  gap: 0.15em 1em;
+  margin: 0.3em 0;
+}
+
+.resume-dl dt {
+  font-weight: bold;
+  font-size: 0.9em;
+}
+
+.resume-dl dd { margin: 0; }
+
+/* ====================================================================
+   Prose lists (bullet points under positions, etc.)
+   (\labelitemi → \textbullet, \labelitemii → \textendash; nosep list)
+   ==================================================================== */
+
+section ul,
+.resume-main-col ul {
+  list-style-type: disc;       /* \textbullet */
+  margin: 0.25em 0 0.4em;      /* topsep=0.25em */
+  padding-left: 2em;           /* leftmargin=2em */
+}
+
+section ul ul,
+.resume-main-col ul ul {
+  list-style-type: "\2013\00a0"; /* \textendash for level 2 */
+}
+
+section li,
+.resume-main-col li {
+  margin-bottom: 0.1em;        /* itemsep=0.1em */
+  line-height: var(--resume-line-height);
+}
+
+/* ====================================================================
+   Responsive — collapse margin grid below 48em
+   ==================================================================== */
+
+@media (max-width: 48em) {
+  body {
+    padding-left: 1.5em;
+  }
+
+  .resume-employer,
+  .resume-institution,
+  .resume-dl {
+    display: block;
+    margin-left: 0;
+  }
+
+  .resume-margin-note {
+    text-align: left;
+    font-size: 1em;
+    font-weight: bold;
+    margin-bottom: 0.15em;
+  }
+
+  .resume-dl dt {
+    margin-top: 0.3em;
+  }
+
+  .resume-dl dd { margin-left: 1em; }
+
+  .resume-entry-header,
+  .resume-project,
+  .resume-certification,
+  .resume-award,
+  .resume-volunteer-entry,
+  .resume-publication {
+    padding-left: 0;
+    text-indent: 0;
+  }
+
+  .resume-edu-detail { padding-left: 0; }
+
+  .resume-contact-list { flex-direction: column; }
+  .resume-contact-item + .resume-contact-item::before { display: none; }
+}
+
+/* ====================================================================
+   Print
+   (\pagestyle{empty}; avoid breaks; link URLs after text)
+   ==================================================================== */
+
+@media print {
+  body {
+    max-width: none;
+    margin: 0;
+    padding: 0;
+    font-size: 10pt;
+    color: #000;
+    background: #fff;
+  }
+
+  a {
+    color: #000;
+    text-decoration: none;
+  }
+
+  /* Show link URLs (mirrors hyperref behaviour in PDF) */
+  a[href^="http"]::after {
+    content: " (" attr(href) ")";
+    font-size: 0.8em;
+    color: #555;
+  }
+
+  /* \break-inside avoid on all entry types */
+  section                   { break-inside: avoid; }
+  .resume-employer,
+  .resume-institution,
+  .resume-position,
+  .resume-project,
+  .resume-certification,
+  .resume-award,
+  .resume-volunteer-entry,
+  .resume-publication        { break-inside: avoid; }
+}
+</style>
+
+<section class="resume-introduction">
+<h2 class="resume-section-heading">Profile</h2>
+<hr>
+<p>Data and analytics leader who builds measurement capabilities from
+the ground up — and then builds the teams to run them. Across gaming,
+energy, financial services, and media, the pattern is the same: inherit
+“we have no data,” and leave behind production pipelines, statistical
+models, and analytical teams that make better decisions at scale.
+Promoted four levels in three years at EA managing cross-functional
+analytics organizations. Since leaving EA, completed Wharton’s CTO
+Program and took on founding-team roles at early-stage companies to stay
+close to the technical work. Ready to bring that combination of
+organizational leadership and hands-on depth back to a team that takes
+measurement seriously.</p>
+</section>
+<section class="resume-employment">
+<h2 class="resume-section-heading">Work Experience</h2>
+<hr>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://quadrant4.com">Quadrant 4</a><span class="resume-margin-location">Walnut Creek, CA</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Apr 2025 – present</span> <span class="resume-position-title">Head of Data and Signals</span></div>
+<p>Joined as employee number one at a startup whose core product
+<em>is</em> measurement — permissioned intent signals from engaged users
+that outperform the lagging behavioral data dominating ad targeting
+today. Built the entire technical and analytical foundation needed to
+prove and deliver that value proposition.</p>
+<ul>
+<li><em>Built the full backend and analytics stack solo.</em> Backend
+services platform, analytics infrastructure, dbt/DuckDB data warehouse,
+Quarto dashboards, and GKE/GCE cloud deployment with CI/CD — all from
+scratch.</li>
+<li><em>Rooted company strategy in measurable lifecycle economics.</em>
+Applied CLV frameworks before founding to turn an abstract thesis into a
+concrete, testable claim — and defined the metrics needed to prove
+it.</li>
+<li><em>Architected a platform that made new services trivial to
+build.</em> A transport-agnostic FaaS framework with 13+ reusable
+modules (async PostgreSQL, circuit-breaking, HTTP clients) reduced new
+service build time to under a day — proven by an SKAN postback ingestion
+service and an MCP server.</li>
+<li><em>Delivered early unit economics visibility.</em> Dagster
+orchestration over a warehouse covering costs, user behavior, and
+acquisition performance, plus an MCP server giving business users
+natural-language access to metrics without SQL.</li>
+<li><em>Prototyped AI conversation guidance via soft state
+machines.</em> Replaced rigid scripted flows with probabilistic state
+transitions, producing more realistic conversations and measurably
+higher engagement.</li>
+<li><em>Ran Meta user acquisition end-to-end.</em> Expanded into new
+Comscore geographies, hit industry benchmark CPRs within weeks through
+systematic creative testing, and fixed upper-funnel conversion
+leaks.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://www.idenza.ai">Idenza</a><span class="resume-margin-location">Bay Area, CA</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Oct 2024 – May 2025</span> <span class="resume-position-title">Founding Engineer</span></div>
+<p>Joined a fintech startup as a founding engineer to build core fraud
+detection infrastructure — delivering a production-ready rules engine
+and API layer before determining the role wasn’t aligned with my
+trajectory as a data and analytics leader.</p>
+<ul>
+<li><em>Built a policy-driven fraud detection engine for enterprise
+scale.</em> A service that generates Drools DRL rules dynamically from
+JSON definitions lets financial institutions encode their own policies
+without engineering involvement; a companion classification service
+evaluates complex multi-rule transactions in under 10 milliseconds.</li>
+<li><em>Delivered the backend API gateway and integration layer.</em>
+Built in Python with PostgreSQL, connecting the front end to the rules
+engine and leaving the system ready for client onboarding.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://www.astrocade.com">Astrocade</a><span class="resume-margin-location">Los Altos, CA</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Feb 2024 – Oct 2024</span> <span class="resume-position-title">Data Scientist</span></div>
+<p>Sole data scientist at a 20-person AI gaming startup — brought in as
+a contractor and converted to full-time based on results — responsible
+for building the company’s measurement capability from zero and
+translating data into product decisions for the CEO.</p>
+<ul>
+<li><em>Built the measurement foundation where none existed.</em>
+Defined telemetry specifications, selected and onboarded analytics
+vendors (Amplitude, Statsig), and built the pipelines that gave the
+company its first visibility into user behavior and product
+performance.</li>
+<li><em>Improved first-user experience through systematic
+experimentation.</em> A/B and bandit-style tests on onboarding and game
+design led to a simplified FUE flow with materially better completion
+and engagement rates.</li>
+<li><em>Identified and activated the core user base.</em> Behavioral
+analysis surfaced the highest-value users; a user council channeled
+their feedback directly into the product roadmap.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://ea.com">Glu Mobile / Electronic Arts</a><span class="resume-margin-location">San Francisco, CA</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Mar 2022 – May 2023</span> <span class="resume-position-title">Senior Director of Growth Analytics and Data Science</span></div>
+<p>Promoted four levels in three years (Manager → Senior Director),
+ultimately leading business intelligence, marketing analytics, and data
+science while on the leadership team of a 250-person organization —
+responsible for the measurement systems that shaped product and
+marketing decisions at EA Mobile scale.</p>
+<ul>
+<li><em>Saved $100M in marketing spend at a major game launch.</em>
+Identified and demonstrated that the incumbent forecasting methodology
+would produce bad decisions, convened a cross-functional team, and
+implemented a transition state model for cohort growth forecasting as an
+R package.</li>
+<li><em>Turned re-engagement marketing from a cost center into a profit
+driver.</em> An embedded analytics team transformed campaigns from
+money-losing giveaways into programs generating 200% ROI through
+continuous measurement and improvement cycles.</li>
+<li><em>Grew revenue by 5%+ through portfolio-level budget
+optimization.</em> Analysis revealed reallocation opportunities across
+acquisition channels — a significant impact on a budget in the tens of
+millions.</li>
+</ul>
+</div>
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">May 2020 – Mar 2022</span> <span class="resume-position-title">Director of Analytics and Data Science</span></div>
+<ul>
+<li><em>Cut marketing analysis effort in half.</em> Led a
+cross-functional modernization of the BI practice, migrating from
+Hive/Hadoop to a scalable cloud data warehouse with analytics-friendly
+schemas.</li>
+<li><em>Navigated Apple’s ATT initiative to protect acquisition
+budgets.</em> Built new SKAdNetwork pipelines and analytical strategies
+that maintained iOS advertising budgets while competitors pulled
+back.</li>
+</ul>
+</div>
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Mar 2020 – May 2020</span> <span class="resume-position-title">Manager, Analytics</span></div>
+<ul>
+<li><em>Transformed analysts from order-takers into strategic
+partners.</em> Created space for analysts to explore beyond PM requests
+— leading to techniques like fixed-effects models that surfaced insights
+PMs would never have thought to request.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://askmediagroup.com">Ask Media Group</a><span class="resume-margin-location">Oakland, CA</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">2019 – 2020</span> <span class="resume-position-title">Director, Data Science</span></div>
+<p>Led cross-functional data science teams across product and
+engineering, steering through written technical leadership — defining
+scope, acceptance criteria, and strategic direction in prose while
+delivering measurable improvements to search and content systems.</p>
+<ul>
+<li><em>Rescued a broken related search project.</em> Inherited a system
+returning “iPhone 4” for “iPhone” queries after six months of
+development. Two months after redefining acceptance criteria, automating
+the build, and purging stale data, the system was ready for deployment
+on a product targeted at $500K+ annual revenue.</li>
+<li><em>Reduced vertical search site build time from three months to
+three days.</em> Directed development of a tool automating index
+construction for narrow-topic search sites.</li>
+<li><em>Introduced Bayesian A/B testing where no testing capability
+existed.</em> Built the company’s first mechanism for measuring product
+improvements.</li>
+</ul>
+</div>
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Oct 2018 – Dec 2019</span> <span class="resume-position-title">Data Science Manager</span></div>
+</div>
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">Aug 2018 – Oct 2018</span> <span class="resume-position-title">Data Evaluation Manager</span></div>
+<ul>
+<li><em>Transformed an analytics team into a delivery-oriented data
+science team.</em> Adopted Scrum and built GitLab CI/CD pipelines to
+increase delivery cadence.</li>
+<li><em>Opened digital marketing to data science.</em> Championed a
+keyword bidding project that produced automated auction data extraction
+and bid adjustment within two months.</li>
+<li><em>Built content moderation tooling at scale.</em> A word-vector
+classifier for out-of-policy text let editors focus attention where it
+was most needed.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://dnv.com">DNV</a><span class="resume-margin-location">Oakland, CA</span><span class="resume-margin-location">Høvik, Norway</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">2016 – 2017</span> <span class="resume-position-title">Senior Data Scientist</span></div>
+<p>Selected for the Analytics Innovation Centre — a small group
+assembled for rapid iteration on the company’s digital transformation
+agenda — and worked directly with the executive committee to shape
+strategy.</p>
+<ul>
+<li><em>Defined requirements and built initial prototypes for
+Veracity,</em> the company’s marquee data platform connecting business
+consumers and suppliers.</li>
+</ul>
+</div>
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">2011 – 2016</span> <span class="resume-position-title">Head of Section for Analytics and Senior Consultant</span></div>
+<p>Led the west coast analytics group in a first management role,
+combining technical leadership on large-scale energy data problems with
+business development and direct client delivery for major utilities and
+grid operators.</p>
+<ul>
+<li><em>Estimated peak savings for a CPUC energy efficiency program</em>
+across 40,000+ utility customers using years of hourly interval data
+distributed across a Hadoop cluster.</li>
+<li><em>Built a short-term renewable generation forecasting model</em>
+operating at five-minute intervals to reduce grid reliance on
+fast-response reserves.</li>
+<li><em>Developed a discrete choice model for light bulb market
+shares</em> to estimate counter-factual baselines for residential
+lighting programs — producing rigorous net-to-gross ratios.</li>
+<li><em>Led EV adopter identification for CenterPoint Energy,</em>
+combining early adopter characteristics with travel survey data to
+target geographic concentrations.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note"><a href="https://www.wsp.com">Parsons Brinckerhoff</a><span class="resume-margin-location">Orange, CA</span></div>
+<div class="resume-main-col">
+</div><div class="resume-margin-note resume-margin-note--location"><span class="resume-margin-location">Chicago, IL</span><span class="resume-margin-location">San Francisco, CA</span><span class="resume-margin-location">Portland, OR</span><span class="resume-margin-location">Orange, CA</span></div><div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">2001 – 2011</span> <span class="resume-position-title">Senior Consultant</span></div>
+<p>Built simulation software and estimated behavioral models for
+regional and statewide transportation planning projects across the US,
+with several supporting successful federal New Starts funding
+applications.</p>
+<ul>
+<li><em>Developed one of the first discrete choice trip distribution
+models</em> for the Salt Lake City regional travel demand model,
+replacing the gravity-based approach and supporting a successful New
+Starts application.</li>
+<li><em>Lead programmer on the Ohio statewide travel demand model,</em>
+simulating long-distance travel for over 20 million persons using
+distributed computing.</li>
+</ul>
+</div>
+</div>
+</div>
+<div class="resume-employer">
+<div class="resume-margin-note">Chicago Area Transportation Study<span class="resume-margin-location">Chicago, IL</span></div>
+<div class="resume-main-col">
+<div class="resume-position">
+<div class="resume-entry-header"><span class="resume-date">1998 – 2000</span> <span class="resume-position-title">Engineer</span></div>
+<p>Supported development of the Chicago region’s 20-year long-range
+transportation plan through database design, GIS visualization, and
+travel demand model interpretation — an early foundation in the
+analytical and computational methods that have defined the rest of the
+career.</p>
+</div>
+</div>
+</div>
+</section>
+<section class="resume-education">
+<h2 class="resume-section-heading">Education</h2>
+<hr>
+<div class="resume-institution">
+<div class="resume-margin-note">CTO Program</div>
+<div class="resume-main-col"><div class="resume-entry-header"><span class="resume-date">2023 – 2024</span> <a href="https://wharton.upenn.edu">The Wharton School, University of Pennsylvania</a></div><div class="resume-education-detail">Executive education; completed in 9 months</div>
+</div>
+</div>
+<div class="resume-institution">
+<div class="resume-margin-note">Master of Science</div>
+<div class="resume-main-col"><div class="resume-entry-header"><span class="resume-date">1999 – 2001</span> <a href="https://uic.edu">The University of Illinois, Chicago</a></div><div class="resume-education-detail">Civil and Materials Engineering, emphasis on Travel demand forecasting and simulation</div>
+</div>
+</div>
+<div class="resume-institution">
+<div class="resume-margin-note">Bachelor of Science</div>
+<div class="resume-main-col"><div class="resume-entry-header"><span class="resume-date">1993 – 1998</span> <a href="https://marquette.edu">Marquette University</a></div><div class="resume-education-detail">Civil and Environmental Engineering, emphasis on Transportation engineering and planning</div>
+</div>
+</div>
+</section>
+<section class="resume-skills">
+<h2 class="resume-section-heading">Technical Skills</h2>
+<hr>
+<dl class="resume-dl resume-skills-dl"><dt>Languages</dt><dd>Python, R, SQL</dd>
+<dt>Frameworks</dt><dd>FastAPI, Dagster, dbt, Quarto, Drools</dd>
+<dt>Infrastructure</dt><dd>GCE, GKE, Docker, PostgreSQL, BigQuery, CI/CD</dd>
+<dt>Methods</dt><dd>Data Warehousing, A/B Testing, Cohort Analysis, Forecasting, NLP, Bayesian Statistics, User Acquisition</dd>
+<dt>Platforms</dt><dd>Amplitude, Statsig, Meta Ads</dd></dl>
+</section>
+<section class="resume-publications">
+<h2 class="resume-section-heading">Publications</h2>
+<hr>
+<div class="resume-publication"><span class="resume-pub-authors">Siyu Wu, Andrew Stryker, Julia Vetromile</span>. &ldquo;Tangled: Isolating SEM Savings.&rdquo; <em class="resume-pub-venue">2015 ACEEE Summer Study on Energy Efficiency in Industry</em>, 2015.</div>
+<div class="resume-publication"><span class="resume-pub-authors">Andrew Stryker, Kathleen Gaffney</span>. &ldquo;Why the Light Bulb is No Longer a Textbook Example for Price Elasticity: Results from Choice Experiments and Demand Modeling Research.&rdquo; <em class="resume-pub-venue">International Energy Program Evaluation Conference</em>, 2013.</div>
+<div class="resume-publication"><span class="resume-pub-authors">Jay Evans, Andrew Stryker, Richard Pratt</span>. &ldquo;Traveler Response to System Change, Chapter 17: Transit-Oriented Development.&rdquo; <em class="resume-pub-venue">Transit Cooperative Research Program, Transportation Research Board</em>, 2007.</div>
+<div class="resume-publication"><span class="resume-pub-authors">G.D. Erhardt, J. Freedman, A. Stryker, H. Fujioka, R. Anderson</span>. &ldquo;The Ohio Long Distance Travel Model.&rdquo; <em class="resume-pub-venue">Transportation Research Record</em>, 2007.</div>
+<div class="resume-publication"><span class="resume-pub-authors">Andrew Stryker, Joel Freedman, John Britting</span>. &ldquo;A Practical Evaluation of Alternative Methods to Trip Distribution.&rdquo; <em class="resume-pub-venue">Transportation Research Board Planning Applications Conference</em>, 2005.</div>
+</section>
@@ -1,108 +0,0 @@
---
-title: Résumé
-date: 2023-11-08T10:22:23-08:00
-draft: false
-data:
-  jobs:
-    EA:
-      name: Electronic Arts
-      url: 'https://ea.com'
-    Glu:
-      name: Glu Mobile
-      url: 'https://glu.com'
---
-
-<!--
-Consider placing data in the YAML block. Then insert this in a way that makes
-sense, given the output format. The advantage is that it makes parsing easier
-and more robust. The trade-off is the distance between data and text.
-->
-
-<!-- revise with text from resume writer -->
-
-Business leader with strong analytics, data, and marketing expertise. I have
-applied data analytics and programming to deliver results across a wide range
-of industries, including mobile game marketing, web publishing, the electrical
-grid, and transportation. As a manager, I uncover opportunities, remove
-impediments, and guide team members toward professional growth. I am known for
-developing a strong network within an organization, driving innovative
-technical solutions, and effectively coaching a diverse set of team members.
-
-## Work Experience
-
-### [Electronic Arts (EA)](https://ea.com)
-  _Senior Diector of Growth Analytics and Data Science (2020--2023), including
-  [Glu Mobile](https://glu.com)_
-
-Building and leading teams with a focus on growth marketing, including
-a cross-functional business intelligence team (in partnership with
-engineering), marking analysts (embedded with the Marketing team), and data
-science with a focus on user acquisition. I define the vision for growth
-marketing analytics and the execution the plan. As a member of EA Mobile’s
-Growth Team senior leadership team, I collaborate across teams to more
-effectively measure the health of players and games, identify differences in
-our players, and discover new opportunities to grow revenue revenue.
-
-{{< rawhtml >}}
-<details open="open">
-<summary>
-Accomplishments include:
-</summary>
-{{< /rawhtml >}}
-
-  - *Saving the company \$100 million in marketing expenses when launching a
-    new game.* I surfaced and demonstrated that the incumbent forecasting
-    methodology would lead to bad business decisions prior to game launch. I
-    then convened a cross-functional team to tackle the problem. Additionally,
-    I implemented a transition state model for forecasting cohort growth as an
-    \texttt{R} package. In addition to reducing wasteful spend, the approach I
-    drove enabled informed, constructive conversations between the game
-    development and marketing teams.
-
-  - *Cutting the effort required for analyzing marketing campaigns in half.*
-    Prior to me joining Glu, we stored player activities in terms game events
-    and did not completely track our marketing activities. Furthermore, the
-    tools we were using (Hive and Hadoop) required specialized computing
-    skills. I assembled a cross-functional team effort to modernize our
-    business intelligence practice. We now use a scalable, cloud-based
-    relational data warehouse with analytics friendly tables of key business
-    processes. We are adopting this approach across the entire EA Mobile
-    portfolio.
-
-{{< rawhtml >}}
-</details>
-{{< /rawhtml >}}
-<!--
-    \item \emph{Cutting the effort required for analyzing marketing campaigns in
-      half.} Prior to me joining Glu, we stored player activities in terms game
-      events and did not completely track our marketing activities.
-      Furthermore, the tools we were using (Hive and Hadoop) required
-      specialized computing skills. I assembled a cross-functional team effort
-      to modernize our business intelligence practice. We now use a scalable,
-      cloud-based relational data warehouse with analytics friendly tables of
-      key business processes. We are adopting this approach across the entire EA
-      Mobile portfolio.
-
-    \item \emph{Navigating Apple’s App Tracking Transparency initiative to
-      maintain acquisition budgets.} Apple’s
-      \href{https://developer.apple.com/documentation/storekit/skadnetwork}{SKAdNetwork}
-      initiative is a threat to businesses that have relied on performance
-      marketing and use attribution data to manage user acquisition campaigns.
-      I lead our business intelligence and data science teams through our
-      response to this challenge. We built new pipelines and analytical
-      strategies that let us continue advertising budget on iOS while
-      competitors drastically reduced budgets.
-
-    \item \emph{Increasing the returns from product marketing.} Building an
-      embedded marketing analysts team. Our Marketing team had operated without
-      dedicated analytical support prior to my arrival. As a result, the team
-      was limited in its ability to design experiments that would result in
-      unbiased measurements. Our move to an embedded model means that analysts
-      now have the full context of marketing initiatives, the authority to
-      design experiments, and responsibility for interpreting results. We set
-      the combined marketing and marketing analysts team on a path of continuous
-      improvement cycles with clear ties between marketing activities and
-      incremental revenue.
-
-  \end{itemize}
-->
@@ -8,6 +8,10 @@ enableRobotsTXT: true
 params:
  description: Just a great personal website

+  author:
+    name: Andrew Stryker
+    email: andrewjstryker@proton.me
+
  # PaperMod settings
  ShowReadingTime: true
  ShowCodeCopyButtons: true
@@ -114,7 +118,7 @@ markup:
      unsafe: true
    renderhooks:
      link:
-        enableDefault: true
+        useEmbedded: "fallback"
    extensions:
      passthrough:
        enable: true